illycaffè
illycaffè
illycaffè, Italian coffee maker since 1933, produces a single blend of premium quality coffee. A perfect mix of taste and excellence.
To illy, the coffee break is synonym of a wide-ranging experience of all senses: the art of coffee joins the talent of emerging and already famous contemporary artists, who have been working with illycaffè for more than 20 years.
The company has committed itself to actively spread and support contemporary art, by organizing major international exhibitions and working with of well-known artists as well as emerging ones.
In 1997, and in the following editions of 2003, 2005, 2007, 2009, and 2011, illycaffè has been partner of the Biennale de Venise. It has also been partner of the most important and well-known international art fairs and exhibitions, such as Armory Show, Frieze, Arco, Artissima.
Among all the art projects, Galleria illy crepresents a major event. As a real salon, Galleria illy is a temporary space that welcomes internationally renowned personalities from the art world: Julian Schnabel, Marina Abramović, James Rosenquist, Sebastião Salgado, Michael Lin, Patricia Urquiola, Ross Lovegrove, Ron Arad, Michelangelo Pistoletto, Peter Greenaway, and Matteo Thun. Galleria illy has already been staged in New York, Milan, Trieste, Berlin, Istanbul, and London. In September 2012, Galleria illy will be in Beijing.
Given that art has always been such an important part of the brand identity, the current logo was created in 1996 by Rosenquist, who ten years later designed a limited edition of the 250 gr. coffee can, “Coffee Flavours Ideas”.
In the spirit of living art on a daily basis, in 1992 illy created its first « illy Art Collection »: since then several worldwide famous artists have used their talents to create special signed cup collections in limited editions. This major project, now at its 20th anniversary, represents one of the most beautiful and clearest expressions of the relationship between the brand and contemporary art. Among the 70 artists who have collaborated to the illy Art Collection project, illy has worked with Michelangelo Pistoletto, Marina Abramovic, Jeff Koons, Bob Rauschenberg, James Rosenquist, Anish Kapoor, Daniel Buren…
This year, illy’s passion for art is enhanced by a new collaboration, the partnership with 2012 MONUMENTA edition. The love for art and the desire to support international exhibitions have led the brand to be part of this collaboration. An illy bar decorated by Daniel Buren will be opened at the Grand Palais all along the event. Daniel Buren, who had already created an illy art collection in 2004, has designed a new one dedicated to MONUMENTA 2012.
